The Super Bowl 2024will face the Kansas Chiefs and San Francisco 49ers on February 11, 2024 at Allegiant Stadium in Las Vegas, Nevada.
This event is not only expected by fans NFLBut the halftime show attracts worldwide attention and turns musical performances into a phenomenon that, like every year, captivates audiences around the world.
During the regular season, on September 24, the league announced Usher as a halftime show performer.
In addition, prominent football player Leo Messi will take part in an advertisement for the Michelob Ultra brewery that will be broadcast during the game. In this 60-second commercial, Messi is seen entering a bar and enjoying a cold beer. The cost of this advertising is $14 million.
Who will sing at the 2024 Super Bowl halftime show?
The NFL, Apple Music and Roc Nation announced on various social networks that the R&B star, winner of eight Grammys, Usher would headline the 2024 Super Bowl LVIII halftime show in Las Vegas.
Usher is no stranger to Las Vegas, where he has performed dozens of shows. The eight-time Grammy winner returns to the stage at a Super Bowl after a guest appearance in 2011 alongside British group Black Eyed Peas.
The event that will take place on Allegiant Stadium, Expect an audience of more than 65,000 people at the venue and millions on television.
Usher expressed his excitement about the opportunity on NFL social media, promising a spectacle like no other. With hits like “Yeah!”, “My Boo” and “DJ Got Us Fallin' in Love,” Usher is considered one of the most successful artists in modern music.
Taylor Swift, the current girlfriend of Kansas City Chiefs' Travis Kelce, is also expected to be in attendance, despite performing a concert in Japan the night before. However, your participation may depend on financial incentive.
The Kansas City Chiefs win the Super Bowl
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The last 10 Super Bowl halftime shows
The Super Bowl halftime show featured prominent artists such as Shakira, Jennifer Lopez, The Weeknd and Rihanna.
Since last year, Rihanna's performance has included 33 musical performances during halftime of Super Bowl games. Performances from the last 10 editions are listed below:
| Super Bowl | Year | Singer |
|---|---|---|
| XLVIII | 2014 | Bruno Mars with Red Hot Chili Peppers |
| XLIX | 2015 | Katy Perry with Missy Elliott and Lenny Kravitz |
| l | 2016 | Coldplay with Beyoncé and Bruno Mars |
| LI | 2017 | Lady Gaga |
| LII | 2018 | Justin Timberlake |
| LIII | 2019 | Maroon 5 with Travis Scott and Big Boi |
| LIV | 2020 | Shakira and Jennifer Lopez with Bad Bunny and J Balvin |
| LV | 2021 | The weeknd |
| LVI | 2022 | Dre, Snoop Dogg, Kendrick Lamar, 50 Cent, Eminem and Mary J. Blige |
| LVII | 2023 | Rihanna |
The San Francisco 49ers win the Super Bowl
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The Super Bowl halftime shows begin
The story of theThe Super Bowl halftime show began in the 90s, featuring performances by college bands and Disney character shows. Since then, it has become a global phenomenon, attracting more viewers than the game itself, attracting both NFL fans and fans of the artists.
In 1991, during Super Bowl XXV, the New Kids On the Block made a brief appearance in the middle of a Disney show. Gloria Estefan and Michael Jackson then shaped the show with Jackson's iconic performance in 1993.
For more than 30 years, the halftime show has featured performances by renowned artists such as Prince, U2, Aerosmith, Phil Collins, Stevie Wonder, Justin Timberlake, the Rolling Stones, Bruce Springsteen, Red Hot Chili Peppers and The Who.
However, there were also less popular performances, such as those by The Weeknd, Tom Petty, Bruno Mars and Rihanna, as well as the controversial LVI Edition performance, where Dr. Dre, Eminem, Kendrick Lamar, Mary J. Blige and others featured Snoop Dogg.
